The anti-Manischewitz
By Adina Rosenthal
Move over Manischewitz; Jewish wine is no longer synonymous with the sweet, syrupy stuff used for Jewish ceremonies. The Israeli wine and beer industry has boomed in the last few years, becoming a player in the global alcohol market. In 2010, the Israeli beer market grew to about one million hectoliters (26.5 million gallons), a 20 percent increase from the previous year. Though no one can be sure, “applying the foreign experience on the Israeli market will lead to the conclusion that there is still a great potential in this market.” For Israeli wine, exports reached $23 million dollars, with local consumption accruing an additional $100 million dollars for 2010 alone. According to Israeli wine critic, Daniel Rogov, “Today, you'll find that people are looking for Israeli wines that meet international standards...